Policy and Marketing allnex is the world’s leading industrial coating producer widely recognized for its development of innovative products and technologies and access to customers and markets worldwide thanks to its 24 research and development centers across the world and over 1,500 patents on coatings. The company is also a technology leader in various areas, such as high-end waterborne, high-solid solventborne, powder coating resins, and UV-curable resins, focusing primarily on industrial coatings and inks resins. allnex’s products are manufactured using environmentally friendly technology. allnex operates 34 plants worldwide across three regions, with 10 plants in Europe, 8 in the Americas, and 16 in Asia-Pacific and the regional production capacities of 548,000, 290,000, and 459,000 tons per year, respectively. The company’s customers are distributed across Europe, the U.S., and Asia. Vencorex is one of a major producers of aliphatic isocyanates. Its policy is to sell its products primarily to its key account customers and dealerships. Vencorex has three production plants in France, the U.S., and Thailand, and has customer bases in every region across the world. Its core marketing strategy is to leverage its strength of having production bases in three regions across the world to access customers and cater to their needs promptly. In addition, Vencorex places importance on customer relations and has a research and development unit that specializes in developing new products and applications. The company also strives to provide technical services that meet customer needs. Vencorex’s main customers are in Europe, Middle East, Africa, and the U.S. However, after the commercial operation of its Thai plant, Vencorex has expanded further to Asian markets in response to the rapidly growing demand in Asia, especially in China, India, and Korea. KGC, which began commercial operation in 2023, manufactures and distributes PA9T as a neat resin in the initial phase, with plans to develop PA9T compound resins in the future. The primary target customers of PA9T are the automotive and electronics industries, which KGC can access by leveraging the market networks of the two other shareholders, namely Kuraray and Sumitomo Corporation. For HSBC, the primary target group is global compounders, and there are plans to expand into the US, European, and Asian markets. The HSBC produced with Kuraray’s technology has superior strength to those of competitors, and Kuraray can develop products with the existing customer base to enhance the competitiveness in the market. 63 PTT GLOBAL CHEMICAL PUBLIC COMPANY LIMITED Form 56-1 One Report 2023
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